Recommended Shelf Planograms

View category planograms below. Click each thumbnail for a larger, interactive image

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Key Facts

  • Visibility is key to driving Boxed Chocolate sales. Maximise during key seasonal peaks and maintain a presence in highly visible locations.
  • Occasions drive boxed chocolate sales - make sure you split your fixture by the key Occasions:
    • Gifting 40%
    • Sharing 51%
    • Entertaining 8.9%
  • Beacon Brands drive consumers to purchase - put your top selling products at eye level and horizontally block to ensure visibility.
  • Stock the best selling lines in each occasion to maximise sales and drive impulse purchase.
  • Keep your fixture full all year round so you don't miss out on key purchases. To help drive sales make sure that prices are clearly visible.



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1m Fixture -- 1 Shelf

1m Fixture -- 1 Shelf

1m Fixture -- 2 Shelves

1m Fixture -- 2 Shelves

2m Fixture -- 3 Shelves

2m Fixture -- 3 Shelves

2m Fixture -- 5 Shelves

2m Fixture -- 5 Shelves